Location

Duration

Date

Fee inclusive of VAT

Course Overview

Online marketing became one of the most successful tools in advertising for any kind of business. It’s the appropriate time to invest into the internet marketing and know the basic Concepts of that online world. The core of this course is awareness of Online Marketing world Techniques & Secrets, and how to reach targeted customers easily in a professional ways.

In this course we will Discuss the most popular online channels used by the targeted customers In order to reach potential internet customers, and how to create an integrated online marketing plan putting in consideration the popular online channels used by each country internet users that will help in building up a reputable online image for your business in the right place with the best ROI.

Course Objective

Be aware of Main Online Marketing Channels
Understand how using e-marketing can achieve your business goals.
Optimize Business website in a professional way
Creating Online Ads
Create an Online Marketing plan
Manage & Monitor any Online Activity
Measuring KPIs of every online marketing channel

Who Should Attend?

Junior Marketer
Senior Marketer
Junior Online Marketer
Senior Online Marketer
Business Development Manager
Web Developer
Web Designer
Business Owner
Sales Manager
Sales Executives
Marketing Managers
Students

Course Outline

Introduction to E-Marketing
Digital Marketing Strategy
Market Research
Crowd sourcing
Writing for the Web
Email Marketing
Online Advertising
Affiliate Marketing
Search Engine Marketing
Search Engine Optimisation
Social Media Channels
Online Reputation Management
Customer Relationship Management (CRM)
Conversation Optimisation

Training Methodology

Presentation & Slides
Audio Visual Aids
Interactive Discussion
Participatory Exercise
Action Learning
Class Activities
Case Studies
Workshops
Simulation

Terms & Conditions

ACTrain reserves the right to alter the Course Schedule without Prior Notification, Fees Quoted are Subject to Terms & Conditions Outlined in ACTrain's Registration Policy

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MS104